Case Studies

Here are a few examples of some projects I’ve worked on!

Most of these case studies are going to be built around paid advertising because that translates into a case study better than most projects.

Google Ads | Auto Repair Shop

Quick facts:

  • ~$11 CPL

  • Only pushing phone calls for roadside service

  • Standalone landing pages

Regional Service Business | Big Improvements

Quick facts:

  • Google Ads, Meta Ads

  • Increased lead volume while decreasing CAC and CPL

  • High ticket value

Hotel Advertising | 6+ ROAS

Quick facts:

  • Entirely Google search based

  • No previous data to rely on

  • Excludes brand searches

Meta Ads | Local Brick-And-Mortar Store

Quick facts:

  • Sale and Trade-In Leads

  • Creative guidance and conversion tracking setup

  • Under $4 CPL